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“I think they’ve probably surpassed everybody’s expectations. I
think very few people, including me, would’ve guessed that we’d
be down 6% through two games. We’re really satisfied,” said Mike
Mulvihill, Fox Sports president for insight and analytics
Milwaukee's 3-2 win in Game 1 last Friday averaged 12.26 million
viewers on Fox, Fox Deportes, Fox One streaming, the Fox Sports
app and Univision. The Brewers' 5-4 victory in Game 2, which did
not include Univision coverage, averaged 10.85 million.
Both games were the most-watched broadcast of the night.
With two small-market teams vying for the championship, there
were many predictions the early ratings could rival the 2023
World Series between the Texas Rangers and Arizona Diamondbacks,
which was the least-watched on record with a 9.11 million
average. Game 2 of that series set the record low at 8.15
million.
The difference this year, though, is that Milwaukee has a steady
base of fans in the Midwest and has been a consistent contender
the last couple of seasons. This is also a matchup of the two
teams with the best records in baseball this season.
“I do think there’s something helpful about having a traditional
team from the Midwest in the series. And the fact that they were
able to take down the two-time defending champs (the Dodgers)
and do it in really convincing fashion, I think that helps build
some interest for the World Series,” Mulvihill said.
The Fox-only average for the first two games this year is 11.05
million.
Fox could be holding its breath for the ratings from Monday's
Game 3. Not only was it a 10-1 blowout win for Milwaukee, it
faced stiff competition with the Dallas Cowboys playing the
Philadelphia Eagles on “Monday Night Football.”
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