Logan County Tourism Bureau welcomes new executive director, secures $32,000 state grant, and announces open house

[October 09, 2025]   LINCOLN, IL – The Logan County Tourism Bureau (LCTB) is proud to announce the appointment of Wanda Lee Rohlfs as its new Executive Director. A lifelong resident of Logan County and a familiar face in community development, historic preservation, and tourism initiatives, Rohlfs brings a wealth of experience and passion to the role.

Rohlfs steps into leadership at a pivotal moment for LCTB, as the organization launches a renewed vision to strengthen local tourism and highlight the county’s unique heritage. Her first major accomplishment as director has already set the tone for what’s ahead: securing a $32,000 state grant to create new marketing initiatives that will showcase the historic sites and tourist destinations across Logan County’s 11 communities.

“We are thrilled that Wanda has already secured this $32,000 state grant and excited for what’s to come,” said Molly Pickering, Board President. “Tourism has the power to drive economic growth in Logan County, but the best results come when the community itself helps shape the solutions. Wanda will be working closely with village leaders, local businesses, and residents to ensure this grant—and all future initiatives—reflect the needs and vision of our communities.”

To celebrate this new chapter, the Bureau will host an Open House at its new headquarters in The Mill on Route 66 (327 Washington Street, Lincoln, IL) on Saturday, October 18th at 10:00 a.m. The community is invited to tour the new space, learn more about upcoming initiatives, and connect with Rohlfs and the Bureau’s team.

Rohlfs’ background includes service as Executive Director of Main Street Lincoln, where she played a key role in the Looking for Lincoln program, celebrating Abraham Lincoln’s legacy in the region. She has also served as a Lincoln City Alderman for eight years and has been actively involved in numerous civic, professional, and national organizations.

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“The stories, history, and character of Logan County are what make us truly special,” said Rohlfs. “I’m honored to help share that with visitors while also strengthening our communities through tourism and economic development. This grant provides us with a strong foundation to build on by shining a spotlight on the rich history and unique attractions in each of our communities.”

For more than 25 years, the Logan County Tourism Bureau has promoted the county’s diverse communities and attractions. With Rohlfs’ leadership, new state funding, and a new home at The Mill on Route 66, the organization is poised to expand its role in fostering economic growth and showcasing all that Logan County has to offer.

About the Logan County Tourism Bureau

The Logan County Tourism Bureau has been serving the community for over 25 years, promoting tourism, history, and local pride throughout the county. Located at The Mill on Route 66, the Bureau is dedicated to highlighting the unique heritage of Logan County’s towns and communities while fostering economic growth through tourism.

For more information, visit www.destinationlogancountyil.com or contact director@destinationlogancountyil.com

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