Logan County Tourism Bureau secures $465,695 Route 66 Tourism Grant to boost tourism in Logan County

[February 11, 2026]  LINCOLN, IL — The Logan County Tourism Bureau is proud to announce that it has been awarded a $465,695 Route 66 Tourism Grant from the State of Illinois to spearhead major tourism development projects throughout Logan County. This funding will support new attractions, vibrant public art, improved navigation for Route 66 travelers, and essential restoration of historic sites—strengthening the county’s position as a key tourism destination ahead of the 2026 Route 66 Centennial.

“This funding represents a transformational moment for Logan County tourism,” said Wanda Lee Rohlfs, Executive Director of the Logan County Tourism Bureau. “It allows us to bring visionary attractions to life, restore beloved landmarks, and ensure our communities are ready to welcome travelers from across the country and around the world.”

“We are excited about what the Route 66 grant is going to help us accomplish here in Lincoln,” said Mayor Tracy Welch. “Not only will it be used in the development of our new Museum of Route 66, which will be our primary attraction and hub, but it allows us to create several new attractions around town, like a giant penny sculpture and two new Route 66 murals. And all of this at no cost to taxpayers.”

The grant will fund the following key initiatives:

Museum of Route 66 – Lincoln, Illinois

A signature component of Logan County’s tourism development, the new Museum of Route 66 is currently under construction at 508 Broadway Street (Route 66) with an anticipated opening in early Spring 2026.

The museum will offer a fully immersive, next-generation visitor experience unlike any other on the Route 66 corridor. Highlights include:

● A storytelling journey from Pontiac’s Trail to modern EV travel

● The only Route-66-themed model railroad created by noted Illinois Route 66 historian John Ruh

● A 4D road-trip theater experience

● Projection mapping, VR, and interactive exhibits

● A strong neon and lighting theme aligning with Lincoln’s community lighting plan

With a focus on creating meaningful one-on-one interactions with travelers, the museum aims to increase visitor stays, support local businesses, and anchor downtown Lincoln as a must-experience Route 66 destination.

Giant Lincoln/Route 66 Penny Sculpture

A new 12-foot-tall fiberglass “Lincoln penny” roadside attraction—featuring a stamped Route 66 shield and the year 2026—will be installed outside the Museum of Route 66. This unique, one-of-a-kind photo opportunity will celebrate Abraham Lincoln, Route 66, and the Route 66 Centennial, helping draw travelers to the museum, downtown businesses, and area attractions.

Watermelon Benches

Two new Watermelon Benches will be added along Lincoln’s Route 66 corridor, celebrating Abraham Lincoln’s 1853 christening of the town with the juice of a watermelon. These colorful, creative benches offer memorable photo stops and reinforce Lincoln’s unique historic identity.

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New Route 66 Murals

Mural #1 – 1211 5th Street (Historic Route 66 Alignment)

A 15’ x 15’ mural featuring an offset aluminum Route 66 shield and “Lincoln, Illinois” ribbon, illuminated for day-and-night visibility. Positioned on a corner of the original alignment, it helps travelers navigate the route while offering prime photo opportunities.

Mural #2 – 511 Broadway Street

Located directly across from the new Museum of Route 66 and visible for blocks along the roadway, this mural features vintage lettering, a Route 66 shield, and an old-style pointing hand directing visitors to the museum. It reinforces the museum’s prominence and enhances visitor flow.

Route 66 Navigation Signage

To eliminate confusion among travelers, the bureau will replace outdated or damaged signs and install new, high-quality navigation signage along the original Route 66 alignment. Clear signage remains one of the most consistent requests from Route 66 visitors.

The Mill Restoration

The Mill Museum, a historic 1929 Route 66 landmark and the new headquarters of the Logan County Tourism Bureau, will undergo essential restoration to prepare for the Centennial. Enhancements include:

● Restoring the windmill sails, original 1929 lighting, and rotation mechanism
Adding insulation to the second floor

● Installing three commercial-grade picnic tables in the pavilion

● Adding two outdoor benches

As the first attraction on Route 66 when entering Lincoln from the south, The Mill plays a key role in orienting visitors to Logan County’s destinations.

Elkhart Route 66 Sign

A new welcome sign will greet travelers entering Logan County from the south, featuring the Route 66 shield and key facts about the village of Elkhart. This enhancement strengthens identity and visibility for one of Logan County’s most charming communities.

The Route 66 Tourism Grant program was established by the State of Illinois to support communities in preparing for the 2026 Route 66 Centennial, with a focus on projects that enhance tourism, preserve heritage, and improve economic vitality along the legendary roadway.

All communities in Logan County located along Route 66 were eligible to partner with the Bureau to fund initiatives within their community, and the Bureau reached out to each of these communities to ensure they were aware of and could participate in this opportunity.

“These projects will have a lasting impact,” said Molly Pickering, Board President for the Bureau. “They celebrate our history, elevate our attractions, and ensure Logan County is ready for an extraordinary decade of tourism growth.”

For more information about Logan County Tourism or these upcoming projects, visit the website or contact Executive Director Wanda Lee Rohlfs, 217-735-1218.

 

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